Amazon Launches Rakhi Store Ahead of Raksha Bandhan 2021: Deals on Phones, Speakers, and More


The Amazon Rakhi Store opened just before the Raksha Bandhan Festival this weekend. The store is specially curated with a wide range of products to give gifts to siblings. Products in the gadgets segment include smartphones, televisions, accessories and more. The e-commerce site has launched offers for the OnePlus Nord CE 5G and Redmi Note 10 Pro Max. The OnePlus Buds Z TWS earphones are also listed with offers. Other products such as the Echo Dot (third generation) and the Fire TV Stick (third generation) are also listed with discounts.

The ecommerce giant says Amazon’s Android app users can use Alexa voice assistance to access the Rakhi store. Users can tap the microphone icon in the app and say “Alexa, go to the Rakhi Store” and land right there. Alternatively, users can visit this dedicated microsite on Amazon’s desktop site. Redmi Note 10 Pro Max (Glacial Blue, 6GB + 128GB) is listed with an immediate Rs. 1,500 discount on HDFC bank cards. There is an exchange discount of up to Rs. 13,700 and free EMI options are also listed. Redmi Note 10 Pro Max is available from Rs. 19,999.

OnePlus Nord CE 5G (Charcoal Ink, 6 GB + 128 GB) is listed with an immediate Rs. 1,000 discount on HDFC bank cards. The same exchange discount and free EMI options as with the Redmi Note 10 Pro Max are also listed for the OnePlus handset. OnePlus Nord CE 5G is available from Rs. 22,999.

There is a discount of up to 40 percent on televisions and Amazon even lists the OnePlus Buds Z as an ideal gift option. The TWS earphones cost Rs. 2,999 and are listed with a 10 percent instant discount on IndusInd bank cards. There’s also the Fire TV Stick (3rd generation, 2021 model) that comes with a Rs. 900 coupon discount. Priced at Rs. 3,999, it’s also listed with free EMI options.

Buyers could also consider the combination of the Echo Dot (3. 3,599. For those who want to splurge a little more, there’s the Sony Bravia 55-inch 4K Ultra HD Smart TV with built-in Alexa, which comes with an Rs. 3,000 coupon discount, free EMI options and exchange discount of up to Rs. 6,140.

For those who don’t know what to give their siblings, Amazon also offers an Amazon Pay Gift Card option.

Can Nothing Ear 1 – the first product in OnePlus co-founder Carl Pei’s new outfit – be an AirPods killer? We covered this and more on Orbital, the Gadgets 360 podcast. Orbital is available on Apple Podcasts, Google Podcasts, Spotify, Amazon Music, and anywhere you get your podcasts.
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