How CoinSwitch Kuber became India’s largest crypto platform in 15 months

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Cryptocurrencies are the hottest new focus of investment worldwide. You just can’t have a conversation these days with someone who at some point doesn’t mention cryptocurrency investments. Currently, the global cryptocurrency market is valued at $ 2 trillion with over 11,000 cryptocurrencies traded everywhere. Investing in cryptocurrencies has quickly caught up in India and has become one of the newest ways to grow your wealth.

How it all started

In June 2020, when CoinSwitch Kuber was launched in India, urban Indians already knew about cryptocurrencies and were actively trading them. However, the trading platforms were not very user-friendly from a new investor’s point of view. CoinSwitch used its three years of international experience with cryptocurrencies to bring an easy, fast and secure trading platform for cryptocurrencies to India – CoinSwitch Kuber. It completely changed the game and got millions of Indians to invest in cryptocurrencies. Some of these were initial investments, with cryptocurrencies being their first ever investment.

How did CoinSwitch Kuber revolutionize cryptocurrency investing in India?

CoinSwitch is the largest cryptocurrency trading platform in India in terms of rating and one of the top five financial applications in India. One of the main reasons for CoinSwitch Kuber’s success in India is the simplicity of the platform. From signing up for a new account to trading cryptocurrencies, everything is a seamless process.

Because of this, many Indians rely on CoinSwitch Kuber for their daily cryptocurrency trading. The platform has made it extremely easy for Indians to buy and sell digital tokens known as cryptocurrencies from the comfort of their homes. The company’s web and mobile interfaces are extremely easy to understand, secure, and super fast.

The company quickly caught the attention of well-known global investors. Earlier this year, CoinSwitch raised $ 15 million in Series A from Ribbit Capital, Sequoia Capital, and Paradigm. In its Series B funding round, CoinSwitch raised an additional $ 25 million from Tiger Global Management in April this year, marking the investment firm’s first investment in an Indian cryptocurrency startup.

The company recently achieved unicorn status after raising its $ 260 million Series C funding. The global investment giants Coinbase and Andreessen Horowitz (a16z) trust CoinSwitch Kuber. The company plans to use the funding to raise awareness of cryptocurrency as an asset class in India. Instead, the company has broadcast some branded films with the slogan “kuch toh badlega”. It goes a step further and has also partnered with Ranveer Singh to be the face of the brand.

How popular is CoinSwitch Kuber in India?

CoinSwitch Kuber, with its strong vision of serving cryptocurrencies to millions of Indians, has brought over 1 billion Indian users on board in just 15 months since its launch. There are currently over 7 million active users on the platform who regularly trade cryptocurrencies. Due to the fact that India has a total of 1.5 million crypto investors, CoinSwitch appears to have a significant stake in India’s cryptocurrency traders.

CoinSwitch Kuber is present in over 3,200 cities across the country. The surge in crypto adoption in India is one of the largest in the world and it will only continue to grow. CoinSwitch Kuber promises to further improve its simplicity while providing high security and the best cryptocurrency rates and user experience. Many first-time cryptocurrency investors actively use the platform on a daily basis, which shows how young Indians are sticking to cryptocurrencies as their first asset.

What’s next?
CoinSwitch plans to use the money it successfully raised to develop its technology, security, compliance and product capabilities in the near future. The company intends to become the leading cryptocurrency platform for Indians.

Judging by adoption rates, you can easily trust CoinSwitch’s easily accessible and easy-to-use cryptocurrency trading platform. As they say, “Seeing is believing, create an account with CoinSwitch Kuber today to find out how simple and easy it is to start trading cryptocurrencies in India.

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