Lenovo leads the way as global PC shipments rose 5 percent in the third quarter of 2021 amid deteriorating supply, Logistics: Canalys

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According to a report by market research company Canalys, global PC sales rose 5 percent in the period July-September (Q3) in 2021. Lenovo enjoyed the lion’s share of global PC shipments with HP securing second place, followed by Dell, Apple and Acer in the top 5 positions. Total shipments of desktops and notebooks, including workstations, were 84.1 million units during the period. Canalys said current supply chain disruptions are preventing PC manufacturers from meeting the steady demand for notebooks, desktops and workstations. The PC sector has had a compound annual growth rate (CAGR) of 9 percent since the pandemic began, and the PC supply deficit is expected to persist well into 2022. Canalys notes that manufacturers are unable to meet expected demand this year to replenish the holiday season. Latin America (LATAM), Asia Pacific (ex Japan), and Europe, the Middle East and Africa (EMEA) saw strong annual growth in PC shipments.

The Canalys report states that global PC shipments reached 84.1 million units in the third quarter of 2021 despite a disruption in the global supply chain and logistics network due to COVID-19. Shipments of notebooks and mobile workstations rose 3 percent year-over-year to 67.4 million units, while shipments of desktops and desktop workstations rose 12 percent to 16.6 million units. The surge in demand for PCs is attributed to the coronavirus-induced pandemic that encouraged remote working. Lenovo was the largest contributor to PC shipments in the third quarter of 2021, with 19.77 million shipments and an annual growth of 2.5 percent. Lenovo’s market share during the period is 23.5 percent. HP shipped 17.597 million products and recorded a market share of 20.9 percent, although the number of Chromebook shipments to the US declined 5.7 percent year over year.

Dell achieved an impressive performance with 15.18 million units shipped and recorded the highest growth of 26.7 percent with a market share of 18.1 percent. Apple and Acer recorded annual growth of 14.4 percent and 5.7 percent, respectively. Apple achieved a market share of 9.3 percent with 7,824 units shipped, while Acer achieved a market share of 7.2 percent with 6,076 units shipped.

Rushabh Doshi, Director of Research at Canalys, said the new opportunities, including the latest hybrid work culture, can fuel the industry. “Hybrid work models will be an important part of the new normal post-COVID-19 and will require PC vendors to improve their product portfolios and go-to-market strategies as faster processors, better cameras and connectivity are at the fore at all times. SMBs and businesses are also likely to focus on basic procurement, security, and device management to sustain these new policies over the long term. In addition, PC demand from SMBs is expected to be robust as various industries struggle to make up for lost time and consumer spending shifts to categories that were otherwise restricted during the lockdown, mainly tourism and travel, “said Doshi.

Regions such as LATAM, Asia-Pacific (ex Japan), and EMEA – which are recovering better from COVID-19 – saw strong annual shipping growth of 17 percent, 16 percent and 13 percent, respectively. North America (United States and Canada) posted a 9 percent year-over-year decline, while PC shipments in Japan fell nearly 30 percent.

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