Over a week after Bollywood superstar Amitabh Bachchan announced his decision to launch his collection of non-fungible tokens (NFT), Salman Khan has jumped on the bandwagon as well. The actor took to Twitter to announce the launch of his own collection of NFTs, which will be available on BollyCoin – a new, dedicated Bollywood-themed NFT platform founded by Bollywood actor, producer and director Atul Agnihotri. The platform aims to enable fans to invest in clips and stills from movies, iconic dialogues, posters, unseen footage, as well as social media content and celebrity merchandise.
“Aa raha hoon main, NFTs leke. Salman Khan Static NFTs arriving on bollycoin.com, ”Salman Khan said on Twitter. According to a whitepaper listed by BollyCoin on its website, celebrity digital collectibles are being sold on the Ethereum blockchain, which provides a platform for Bollywood fans from around the world to own NFTs of their favorite Bollywood films.
To date, the platform has partnered with a handful of prominent production houses, including Salman Khan Films, Arbaaz Khan Production, Sohail Khan Production, and Reel Life Productions. Several other associations are also in the works that the platform is confident will cross the line ahead of an official launch due in December this year.
“With BollyCoin we tried to find the perfect balance between investing, NFTs, digital assets and consuming creative content. We are incredibly excited that Salman Khan worked with us on Salman Khan Static NFTs as it means we are on the right track, “said Atul Agnihotri, Co-Founder of BollyCoin.
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