Amitabh Bachchan was one of the first great Indian celebrities to announce its series of non-fungible tokens (NFT) earlier this year. Avid fans of the Bollywood actor bought digital collectibles from his NFT series for a total of $ 966,000. Items in Bachchan’s series included a lecture of his father’s famous poem “Madhubala”, hand-signed vintage posters of his, and other items related to his identity, work and fame. The call for tenders for this collection began on November 1st and ended on the day of India’s largest festival, Diwali, on November 4th.
“In this world of digitization, NFTs have opened up new opportunities to get in touch with my fans even more than before. The successful auction of my NFTs, some of the most valuable and personal moments in my life and career, were so well received and invested by my supporters, ”commented the 79-year-old actor.
The experienced actor, who is famous for his systematically numbered tweets, had expressed his enthusiasm for his NFT collection on the microblogging site from his contact person @SrBachchan.
T 4085 – Looks like The Punks and Art are talking to the city .. Lets rock it with the laser focus .. The last couple of hours are going .. @ beyondlifeclub #AmitabhNFT #AmitabhBachchanNFT #NFTCommmunity #NFTverse #NFTartists #NFTart #nftcreation pic. twitter.com/TyQsVdMfgH
– Amitabh Bachchan (@SrBachchan) November 4, 2021
The NFT exchange platform Beyondlife.club, which auctioned the NFTs, also went to Twitter to share the rapid success of Bachchan’s NFT collection
The auction just keeps getting longer as your love for #AmitabhNFT doesn’t stop raising hands
Guys, just wow! Amazing keep up the demand!
You can own a BigB punk now!
Submit your bid from https://t.co/EIVBzxtCno
Be the best bidder https://t.co/tlEHNosuPl@Guardian_NFT pic.twitter.com/DLrflguLNb
– BeyondLife.Club (@beyondlifeclub) November 4, 2021
The highest auctioned item in the series was the Madhushala poem recital, recorded in the actor’s own voice, which at the time of tendering exceeded $ 756,000 (approximately 5.5 billion rupees). It had received bids of up to US $ 420,000 (approximately Rs.3 billion) on the first day of the auction.
Beyondlife.club also announced a special “Loot Box” for the Bachchan’s NFTs, so that buyers of this “Loot Box” can win NFT gifts as well as bonus artworks and vintage posters by the Sholay film actor. The 5,000 LootBox NFTs sold within 54 minutes of going live and received bids valued at $ 50,000 (approximately 37 lakh), Beyondlife.com revealed.
In addition, the limited vintage posters with digital NFT certificates of authenticity, BigB Punks and NFT Arts fetched 94,052 US dollars (approx. 69.8 lakhs) and 66,900 US dollars (approx. 49.6 lakhs), respectively.
The NFT trend is starting to pick up speed with other Bollywood stars as well.
In October, Indian fashion designer Manish Malhotra also released a five-part NFT series on the crypto trading platform WazirX.
Actress Sunny Leone also reportedly invested in NFTs last month, making her the first Bollywood actor to do so.
At the beginning of September, the NFT trading platform Colexion won over Indian artists such as Suniel Shetty, Aamir Ali, Mika Singh and Sidhu Moose Wala to also become part of their marketplace.
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